Gurgaon · Pan-India delivery

Creative & Video Production

Scroll-stopping creative built as testable variants, not one-off films.

Creative is the biggest lever in paid media — the same budget and audience can produce wildly different results depending on the hook. Social Town produces performance creative for brands in Gurgaon and across India: ad statics, carousels, reels, UGC-style videos, product and brand films, all scripted around a clear insight and shipped in variants so the media team has something to test every week.

  • Hook-first scripting built for silent autoplay feeds
  • Variants designed to isolate what actually lifts performance
  • Shoot, edit-only or asset-based workflows
  • Creative decisions informed by ad account data

At a glance

What does a creative and video production agency in Gurgaon deliver?

Social Town produces performance creative in Gurgaon, Haryana: ad statics, carousels, reels, UGC-style videos, brand and product films, and motion graphics. Every asset is scripted hook-first and delivered as variants in all placement ratios so Meta and Google campaigns always have something new to test. Shoot, edit-only and asset-based workflows are all available.

  • Formats: statics, carousels, reels, UGC videos, brand films, motion graphics
  • Delivered in every placement ratio with captions and thumbnails
  • Hook-first scripts reviewed before production
  • Creative briefs informed by ad-account performance data

What's included

Creative & Video in Gurgaon — everything inside the engagement.

  • Performance ad creative

    Statics, carousels and motion ads produced in batches with distinct hooks, formats and proof points so every test teaches you something.

  • Reels & short-form video

    Vertical video for Instagram, Facebook, YouTube Shorts and Meta placements — scripted, shot or edited, captioned and thumbnailed.

  • UGC-style content

    Creator-led, testimonial-style and demonstration videos that feel native to the feed instead of like an advertisement.

  • Brand & product films

    Higher-production films for launches, walkthroughs and website heroes, planned with a storyboard and shot list before the camera rolls.

  • Motion graphics & design

    Animated explainers, kinetic typography, offer animations and design systems that keep every asset on-brand.

  • Creative strategy & analysis

    We read the ad account, identify winning hooks and formats, and turn that into the next production brief.

Deliverables

What you actually receive.

  • Monthly creative brief and concept deck
  • Scripts, storyboards and shot lists
  • Edited videos in all required aspect ratios
  • Ad statics and carousels sized per placement
  • Captions, subtitles and thumbnails
  • Creative performance review with next-batch recommendations

How we work

A four-step delivery rhythm.

  1. 01

    Discover

    Brand, audience and ad-account review to find the insights and hooks worth testing.

  2. 02

    Build

    Concepts, scripts and storyboards approved before production starts.

  3. 03

    Launch

    Shoot or edit, then deliver in every placement ratio with captions and thumbnails.

  4. 04

    Optimise

    Measure hook rate, hold rate and cost per result, then double down on what performs.

Who it's for

Best fit if you are…

  • Brands running paid media that has gone creative-fatigued
  • Real estate and hospitality projects needing walkthroughs
  • D2C brands needing a steady content pipeline
  • Service businesses wanting credible testimonial content

Stack

Platforms and tools we work in.

  • Adobe Premiere Pro
  • After Effects
  • Photoshop
  • Illustrator
  • Figma
  • Canva

FAQ

Creative & Video questions, answered.

More services

Build the rest of the engine.

Ready to talk creative & video?

Book a strategy call and we'll map the plan before you spend a rupee.